The Technological Evolution Of The Media Industry

The technological evolution has played an inevitable and indispensable role in changing the facade of the world. In particular, recent developments and innovations in the field of science and technology have transformed the entire paradigm of media industry. It has been established that in the contemporary or technology driven media environment, the traditional concept of ownership, intellectual property, as well as copyright has become a controversial point (Sutherland-Smith, 2015). It is due to the fact that the technological advancements have created such practices that have completely redefined the ways in which media was being consumed by the audiences. Most importantly, the contemporary media practices have also played a major role†¦show more content†¦High-tech media tools and platforms have superficially changed the way in which people used to consume media. It has been established that the recent technological advancements have played a significant role in building entirely new and unique media environment. In accordance with the views of Bird (2011), the â€Å"new current contemporary age of information and technology† has substantially enabled the individuals to actively contribute and consume the media sources. It is significant to bring into the notice that such practices were impractical to be attained by the consumers, in the past years. Before the emergence of internet as well as web 2.0 technologies, the communication, distribution, and creation of ideas was generally aided by the â€Å"corporate middlemen†. It is due to the fact that it was quite difficult and impossible (to some extent) for the average person to coordinate in a free and independent manner. However, the evolution and development of contemporary and higher innovative web applications had changed the entire facade of the media consumption trends. In this account, it has been assessed that the web based applications and state-of-the-art technologies have co mpletely democratised this process (Muir, 2013). It is because; by using these technologies, the users can easily participate in the consumption of media throughShow MoreRelatedThe Blu Ray Disc1456 Words   |  6 Pagespart describes the technological development and the advantages that led to the implementation of this innovation, and it presents the challenges faced by it. In the second part, an environment analysis will explain what helped to the success of the Blu-ray disc. In the last part, market circumstances reveal how the innovation was established and why it stood up over its competitors. 2 Background In the mid-1990s the Digital Versatile Disc (DVD) emerged as a new format of media and rapidly obtainedRead MoreAustralian English and National Identity984 Words   |  4 Pagesits pervasive media, and altered to create a unique identity that addresses the needs of the younger Australians. Technology, the loss and gain of expressions, changing perception of taboo words and political correctness also attribute to the way that language has evolved to fabricate our national identity. American culture is increasingly affecting the way Australians use language. The dominance and omnipresence of the US entertainment industry, be it film, television, music or media, plays an importantRead More The Future of On-line Journalism Essay1217 Words   |  5 PagesDigitalized technology and the internet are the two leading factors in the evolution of print in terms of Gashers views of interactivity (Gasher). On-line news sites are the peak at this point in technological evolution and are serving, as well as changing the functions of media because they combine these two factors. On-line journalism can be assessed through its evolution, its basic functions and its benefits. 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News values are changing even in the ABCRead MoreMedia Convergence : From Mass For Networked Communication1508 Words   |  7 Pages Media convergence: From mass to networked communication Literature Review Media convergence refers to the services and activities emerged through the development of the Internet, where it has allowed for interlink between communication networks and media contents (ALRC, 2015). The establishment of ‘Internet’ has drastically changed the overall communication model in the society in the past 15 years. Where today the communication model has shifted from a mass communication into a networked communicationRead MoreThe Impact Of Digital Media On The Cinema Industry1284 Words   |  6 PagesTechnological innovations have brought about significant changes in in almost every aspect of the society. The proliferation of the Internet and new media has changed the way people live, work and entertain. Long–time forms of entertainment, such as music, games or movies have been changed accordingly. Within the entertainment industry, the cinema sector is experiencing dramatic transformations. Consumers are now provided with a wide range of ways to acc ess their products. Traditional practicesRead MoreThe Evolution Of The Music Industry1686 Words   |  7 Pagesrecording device in 1877 to cassettes to digital recording in 1987 to MP3 in 1990 and to iTunes in 2003, the music industry has become an important global industry in last 50 years. The evolution of the music industry has given a boom to the economic activity in many geographical scales. Technological development has been playing an effective role for the evolution of the music industries. Looking back at the success of these music businesses, it used to be all about fun, dignity, entertainment andRead MoreEssay On Career Trends1025 Words   |  5 Pagestrends rather than the cyclical position of the economy. To understand the natural evolution of the jobs market industries and career paths that are becoming extinct versus those that are advancing through a process of natural selection -- the jobs landscape needs to be viewed in the context of the most influential macro- trends. Below are some of the careers that are thriving and dying due to the changing technological, economic, social and business landscape. Thriving careers Data scientists AccordingRead MoreHistory of Mass Media1150 Words   |  5 PagesHISTORY OF MASS MEDIA UNIT PLAN LECTURE AND TUTORIAL:- DAY : MONDAY TIME : 8.00 to 11.00 am ROOM : R4.2 OBJECTIVE To introduce students to the historical development of media, including books, newspapers, magazines, radio and TV broadcasting and cinema. Students will be able to trace the emergence of modern media institutions from their historical roots and discuss the impact of social and technological change. This will be ableRead MoreIs the Internet a New Medium? Essay1101 Words   |  5 Pagesinternet. From that analysis by looking from a historical point of view the internet can be seen as an old medium which uses re-mediation to deliver content to users. The connection between internet and its users has helped the internet influence the way media is viewed today. Although the internet is not a new medium the content it presents is new. The advances in technology have helped the use of the internet reach new heights in terms of interest and its capabilities are now being utilised by the masses

Descartes s Theory Of Knowledge - 1778 Words

Descartes’s theory of knowledge is essentially based in skepticism. He argued that in order to understand the world, first a person has to completely suspend their judgements of the world around them. This is the impression that the world makes on their mind. In this way, the physical world is not what leads to knowledge. Instead, the mind finds rationally seeks knowledge. The question is, essentially, â€Å"should we believe beyond the evidence?† (Kessler, 2013, p. 332). In this way, the ideas are rooted in the nature of doubt. This is an inherent nature of the mind, which is the result of the nature of man as made by God. In this way, the mind is guided by god towards knowledge in its infallible ability to reason about reality. In this way, the mind’s reasoning ability, even in the absence of physical reality, can ultimately lead to knowledge. I don’t fully agree with Descartes’ proposition that only the mind can produce certain knowledg e and that our senses are constantly under the attack and being deceive by some evil deceiver. In order to go against Descartes propositions concerning about doubt I will use Locke to oppose it. This argument is based in the uncertainty of knowledge. Descartes argues that we cannot be certain of the physical impressions upon our minds because the world can potentially deceive the mind, leaving it with false impressions. Due to the fact that our minds can conceive of a reality in which we are dreaming or some nefarious force isShow MoreRelatedDescartes s Theory Of Knowledge1834 Words   |  8 PagesDescartes theorized that in order to acquire knowledge, there essentially is some rational technique for attaining it, and that the expenditure of the senses, or any other individual capability was not a dependable basis. In his third meditation he says, â€Å"I know that even bodies are not perceived by the senses, or by the faculty of imagination, but by the intellect alone (69). As a rationalist Descartes supposed that this withstood identically for everyone, that all people have rational learned conceptsRead MoreDescartes s Theory Of Knowledge Essay1435 Words   |  6 Pag esDescartes begins his Meditation observing that there have been many occasions in the past when he had thought he was acquiring important knowledge yet subsequently discovering to have been mistaken. Therefore he aims to find a method that will render the research absolutely immune from the very possibility of error. The method of doubt is not only an epistemological method, but successfully fulfills the purpose of Descartes by helping to achieve important metaphysical results. One fundamental reasonRead MoreDavid Hume And Renee Descartes s Theories Of Knowledge And Ideas1356 Words   |  6 PagesPhilosophers David Hume and Renee Descartes have opposing views about the origination of ideas. Hume claims that all ideas are copies of impressions, which come from sensation. Descartes disagrees with this, arguing that in order to obtain knowledge, there must be a rational method for obtaining it, and that the senses are not a reliable source. This essay will present both philosopher’s arguments and compare and contrast each perspective regarding matters of knowledge and ideas. I will then argue howRead MoreDescartes Influence on Psychology926 Words   |  4 PagesRunning head: DESCARTES INFLUENCE ON PSYCHOLOGY Descartes Influence on Psychology DESCARTES INFLUENCE ON PSYCHOLOGY Renà © Descartes was a famous French mathematician, scientist, and philosopher throughout the mid 1600’s. 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One major point in DescartesRead MorePropelling Rational Thought Over Compelling Empiricism1459 Words   |  6 Pages In this paper I intend to examine the rationalist philosophy of Rene Descartes and fundamental empiricism of John Locke’s philosophical arguments, in particular their ideas relating to the science of man, his identity and attempt to explain distinctions between the two. As I lay the framework of my argument it is important to understand the precepts that serve as the underpinning for the views considered by Descartes and Locke respectively. Rationalism and empiricism are two modes of thoughtRead MoreHuman Behavior And The Functions Of Humans1632 Words   |  7 Pagestest possible theories and proceed with experiments that could help bring answers to society. The biggest thing with Science is that theories and hypotheses must be falsifiable and replicable. Science must have terms that can be universally used and understood by everyone. 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The man credited to a great extent with the development of the scientific method is Renà © Descartes, a French philosopherRead MoreDescartes Second Argument For The Existence Of God1642 Words   |  7 PagesPaper: Descartes’ Second Argument for the Existence of God As with almost all of Descartes inquiries the roots of his second argument for the existence of God begin with his desire to build a foundation of knowledge that he can clearly and distinctly perceive. At the beginning of the third meditation Descartes once again recollects the things that he knows with certainty. The problem arises when he attempts to clearly and distinctly understand truths of arithmetic and geometry. Descartes has enoughRead MoreThe Philosophy Of Mind And The Body1646 Words   |  7 Pagesanticipate and explain the individual’s behavior in terms of states. Dualism, a philosophy most defended by Rene Descartes, Believed that there are two concepts to philosophy, regarding the mind and the body. Dualism, is possibly the oldest and the most intuitive of the philosophies of mind, however within the modern psychology, this philosophy is a minority view among psychologists. This theory states that the mental cannot exist outside of the body, and the body is unable to think. It refers to reality

Performances and Training Management Issues Myassignmenthelp

Question: How to Do the Adoption of Proper Communication Mechanisms? Answer: Introducation: Changes in the modern workplace have become imminent as a result of a number of factors among them the identification of the important role played by workforce as well as the increasing level of competition .management of employees in organizations has been further been by globalization .Among the challenges that organizations have been faced with in the need to maintain high productivity of both divers groups and the organization at large. The need to achieve this has prompted some organization some organizations to adopt new strategies in order to maintain a well motivated, committed and highly productive workforce. However management of human resources amid the numerous changes that have been experienced in the modern workplace has not come without challenges including the challenges of dealing with cultural diversities among the workforce and performance management as identified in the case of No Name Aircraft (Gavri?, Sormaz Ili?,2016). The focus for many organizations has shif ted to creation of a positive organization culture as well employee motivation. This report is aimed at exploring the international human resource management issues that the organization is facing and recommending the strategies for dealing with them. The report will explore international management issues such as staffing issues, cross-cultural operation issues and customer related issues as well as performance and training management issues. International Management Issues International management issues confronting the organization include staffing, customer related issues and Cross cultural operations issues. Cross cultural management issues. Managing human resources in the global perspective can often lead to serious issues that if not handled well can deeply hurt an organization In terms of its ability to be productive and competitive. Diversity refers to the state of having people within an organization who possess differences in terms of their age, race, cultural background as well as age. Organizational diversity also means having people with diverse perceptions views and opinions. Sometimes having such a group in an organization to focus on similar tasks can be a difficult task. This therefore demands that certain strategies are adopted to promote diversity at the work place (Holden, 2012).A number of cross cultural manage not issues can be identified from the No Name Case study. Among these is the lack of strategies to facilitate understanding of employees from differ cultures. Employees are able to become more productive in an environment where they can interact positively and understand each other. Another issue identified at the organization is its negative culture that does not promote collaboration between diverse teams. A positive culture has been found to promote an atmosphere where each employee can be able to achieve their full potential. Because of the negative organization culture, different teams are not able to communicate and collaborate effectively for example different assembly teams. A positive culture in an organization can encourage collaborations between different teams as well as promote team work and the ability of employees to support each other (Carlos, Rodrigues Dibb, 2014). Customers related issue. Apart from employees, customers also play a very role in the survival of organizations. They are the most important resource for organization from which success or failure can be derived (Knox van Oest, 2014)Organizations therefore depend on their customers and if they are not able to meet the demands and expectations of their customers, they can easily lose them. An organization is responsible to its customers through provision of quality goods and services, correct information as well as keeping promises. Customers act as ambassadors for an organization and also suggest recommendations on what a business can do to improve its goods and services (Taleghani et al, 2011). An international organization like No Space Aircraft is expected to offer goods and services that meet international standards by its customers. As identified in the case study, the number of complaints regarding the quality of goods and services offered by the organization has been on the rise. Employees are respon sible for the maintenance of quality of goods and services .Having a largely disoriented and demotivated workforce can be said to be the reason behind the poor quality of goods and services. Such complaints can have serious repercussions for an organization in terms of its competitiveness and reputation (Shen et al, 2009). No name should therefore focus on solving the issues affecting its workforce to improve their engagement and their ability to deliver quality goods in order to deal with the complaints raised by customers. Staffing issues Staffing is a very significant management role. It is the process through which vacant positions within an organization are filled by having the right people doing the right job at the right time. The effective utilization of other resources such as such as material resources and capital resources is solely dependent on an organizations human resources(Khanna Sharma,2014).This implication of this is this is that if human resources are efficient, other resources will be used efficiently. It is therefore important that employees are appointed to certain positions based on their talents, specializations and skills to facilitate achievement of organizational goals. Staffing function is concerned with activities such as recruitment and selection, training and development. as well as performance appraisals(Prasad, 2015).There are a number of staffing issues that no name is facing. Of concern is the process of recruitment of employees for vacant positions. The organization has adopted a di scriminative approach whereby people with disabilities are not given an equal chance even when they possess the necessary qualifications. This is an unethical work practice which can lead the organization into legal disputes. While it is a legal requirement that all applicants are given an equal chance in employment, such a practice can deny an organization a chance to choose from a wide pool of applicants which means that some qualified applicants might be left out and their chances given to lesser qualified candidates thus hindering the organization from achieving it goals and objectives. Training and development which is also a staffing function has also not been done in the way in which it should be. Training and development is aimed at equipping employees with the necessary skills that to enable them perform their. This leads to the realization of the right people doing the right thing in the organization (Jehanzeb Bashir, 2013). However in the absence of training and development, employees might not be equipped with the right t skills to perform their duties and responsibilities effectively .This can make employees to lack motivation, commitment and become disengaged from their work. This can lead to a situation where an organization has the wrong employees doing the wrong thing. No name has not embraced the concept of training and development to their employees and its current challenges can be linked to this aspect. This has witnessed from the dwindling level of performance in the organization. There has been no attempt by seniors to develop junior employees fo r fear of competition at the time of promotion. As an international organization the organization is supposed to carry out is staffing function effectively Performance And Training Management Issues No name also lacks a robust training and development program for its employees not only in its subsidiaries but also at the headquarters. Performance management Issue Performance management refers to the ongoing communication between employees and their supervisors that is aimed at providing support in order to facilitate the achievement of both individual and organizational goals. Performance as become a major area of focus at the present day workplace as organizations aim at maintaining competitiveness. For organizations such as No Name there is need for adoption of international performance management strategies. Performance management involves strategies such as performance reviews(DeNisi Smith,2014). The performance management issues that the organization is facing have been caused by a number of factors. Among these factors is the fact that there is no uniformity in how performance reviews are carried out between the organizations headquarters and subsidiaries .While employees working at the headquarters are subjected to regular performance reviews such programs do not exist at the subsidiaries. As an international organization, No Name is expected to have a standard approach towards performance reviews both at its headquarters and subsidiaries. Lack of this has had serious challenges especially on expatriates coming to the headquarters hence the performance issues facing the organization can be linked to disparities in performance reviews. As a result of lack of performance reviews at the subsidiaries the organization has not been abe to identify its training needs hence the reason for poor productivity and increased complaints (Korte, 2007) The organization should therefore ad apt a uniform use of performance reviews. Training and development issues The organization also has serious issue to do with its approach to training and development .The organizations approach to training of its expatriates for only half a day bearing in mid the cultural differences and the absolutely new environments in which they are supposed to operate in can be viewed as one of the causes of the challenges facing No Name .The impact of this is that it hampers an employees ability to become fully integrated into their new workplace within the shortest time possible (Jaksic Jaksic,2013). It also causes an employee to operate in a vacuum without much knowledge about what they are supposed to do. Another issue that senior manager have failed to perform their employee development role partly because of the fear of being overtaken by the junior employees. The organization can adopt the following strategies to meet its training and development needs. Role Delegation Delegation is the process through which people in managerial positions delegate roles or authority to subordinates. According to (Chen Aryee,2007) delegation is an effective strategy to develop junior employees. Through this leaders can pass their skills and abilities to their subordinates. Managing employee performance Training and development can also be used by the organization to train and develop their employees. According to (Hester Setzer, 2013) performance can facilitate both the achievement of individual and organizational goals. Through management of employees performance the organization can be able to monitor the performance of its employees, identify their training needs and adopt the necessary strategies to train and develop them. Conclusion And Recommendations Encouraging feedback The organization should also make it mandatory for manager and supervisors to constantly engage employees and give feedback regarding their performance. This will enable employees to become more effective in their operations because they will be able to identify and rectify their errors (Hester Setzer, 2013). Diversity management As identified in the case study diversity management is serious challenge facing the organization. The organization should implement strategies that encourage employees to understand each other more such as making it mandatory to have regular interactive sessions among the employees as well as facilitating intergroup interactions. This can also be achieved through giving equal opportunities during the recruitment process (Gavri?, Sormaz Ili?,2016). Organization culture Negative organization culture has been identified as one of the challenges That No Name is facing. The organization should establish strategies that encourage a positive organization culture based on team work irrespective of employees level in the organization, effective communication and mutual respect for each other (Barry, Dion Johnson, 2008). Adoption of proper communication mechanisms Communication is also a major issue affecting the organization. The organization should implement strategies that promote precise, clear accurate and timely communication in order to solve the communication challenge facing the organization (Markos Sridevi, 2010). Adoption of performance review programs. The organization should also ensure that performance reviews are not only carried out in Australia but also in its Subsidiaries. This will enable the organization to effectively meet employee training needs in order to keep the productivity of the organization high. Conclusion In conclusion the organization is facing serious issues such as negative organization culture, discriminative recruitment practices, lack of employee training and development programs, high intolerance levels. These among others have collectively contributed to the current problems facing the organization including the increasing consumer complaints as a result of poor quality of goods. These challenges cab ne solved through the adoption of a positive organization culture, adoption of effective communication strategies, performance review programs, encouraging diversity and feedback at the workplace. Reference List DeNisi, A., Smith, C. E. (2014). Performance appraisal, performance management, and firm-level performance: a review, a proposed model, and new directions for future research.Academy of Management Annals,8(1), 127-179. Barry, J. M., Dion, P., Johnson, W. 2008. A cross-cultural examination of relationship strength in B2B services. Journal of Services Marketing, 22(2), 114-135. Prasad, P. (2015). Performance appraisal: An empirical study to understand job satisfaction and motivation of personnel through the system.International journal of engineering and applied sciences,2(4), 118-125. Holden, N. 2012. Cross-cultural management: A knowledge management perspective. Pearson education. Taleghani, M., Largani, M. S., Gilaninia, S., Mousavian, S. J. (2011). The role of customer complaints management in consumers satisfaction for new industrial enterprises of Iran. International Journal of Business Administration, 2(3), 140. Jehanzeb, K., Bashir, N. A. (2013). Training and development program and its benefits to employee and organization: A conceptual study.Training and Development,5(2). Carlos Pinho, J., Paula Rodrigues, A., Dibb, S. (2014). The role of corporate culture, market orientation and organisational commitment in organisational performance: the case of non-profit organisations.Journal of Management Development,33(4), 374-398. Hester, J. P., Setzer, R.( 2013). Mentoring: Adding Value to Organizational Culture. The Journal of Values-Based Leadership, 6(1), 4. Gavri?, G., Sormaz, G., Ili?, ?. (2016).The impact of organizational culture on the ultimate performance of a company.International Review, (3-4), 25-30. Shen, J., Chanda, A., D'netto, B., Monga, M. (2009). Managing diversity through human resource management: An international perspective and conceptual framework. The International Journal of Human Resource Management, 20(2), 235-251. Korte, R. F. (2007). A review of social identity theory with implications for training and development. Journal of European Industrial Training, 31(3), 166-180. Knox, G., van Oest, R. 2014. Customer complaints and recovery effectiveness: A customer base approach. Journal of Marketing, 78(5), 42-57. Uddin, M. J., Luva, R. H., Hossain, S. M. M. (2012). Impact of organizational culture on employee performance and productivity: a case study of telecommunication sector in Bangladesh.International Journal of Business and Management,8(2), 63. Markos, S., Sridevi, M. S. (2010). Employee engagement: The key to improving performance. International Journal of Business and Management, 5(12), 89-96 Chen, Z. X., Aryee, S. (2007). Delegation and employee work outcomes: An examination of the cultural context of mediating processes in China. Academy of Management Journal, 50(1), 226-238. Aggarwal, A., Thakur, G. S. M. (2013).Techniques of performance appraisal-a review.International Journal of Engineering and Advanced Technology (IJEAT),2(3), 617-621. Khanna, M., Sharma, R. K. (2014).Employees performance appraisal and its techniques: a review.Asian Journal of Advanced Basic Sciences,2(2), 51-58. Ramos, M. R., Hewstone, M., Barreto, M., Branscombe, N. R. (2016). The Opportunities and Challenges of Diversity: Explaining Its Impact on Individuals and Groups. Jaksic, M., Jaksic, M. (2013). Performance management and employee satisfaction. Montenegrin journal of economics, 9(1), 85.

No Quarter free essay sample

On No Quarter, Robert Plant and Jimmy Page dont so much look back or forward at their reunion, but look all around. The music on their eagerly anticipated album and highly-rated unplugged special is rich with music and musicians from India, Morocco, Egypt and even a symphony orchestra. They take old classics and re-evaluate them by deepening their texture with new instruments and styles, and craft new tunes with strong world-music influences. They disregard any protests that the originals are definitive versions. From the opening of the album, the listener waits for a few seconds in anticipation of the first few notes, and then begins to hear a song that sounds totally new. About 45 seconds later, one hears the familiar verse of nobodys fault but mine, ya, nobodys fault but mine from Led Zeppelins pulse-pounding 1976 electric-hit. The lyrics are the same, but everything else is different. On this version, the pace is slowed, the distortion pedal is traded in for an instrument called a hurdy-gurdy, and a delicate, bluesy, expectation-shattering remake of a classic song ensues. We will write a custom essay sample on No Quarter or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The rest of the album continues with experimentation, passion and craftsmanship. Plant and Page smartly choose to redo those songs that didnt get as much play time as ubiquitous Led Zeppelin hits like Stairway to Heaven and Whole Lotta Love. Four Sticks, Thats the Way and Friends, lesser-known songs are redone with care and, in the case of Four Sticks, improved upon from the original. The duos world music tendencies show up as they retackle Gallows Pole with acoustic guitar, Egyptian percussion, and banjo, and manage to make the song sound more like a good old-fashioned English folk romp than the original. They expand the mythic overtones of The Battle of Evermore by having Najma Akhtar, an Indian songstress, sing back-up to Plants familiar wails. Kashmir and Since Ive Been Loving You of course sound great, with all the proper elements in line: Plants searing vocals, Pages exceptional guitar skill, an Egyptian string and percussion ensemble and the London Metropolitan Opera. And the new songs? Thats where Plants and Pages musical experimentation is boldest. On Yallah, they loop a simple hypnotic Moroccan drum beat and Page plugs the guitar. Simply put, he rocks. Most amazing is Plants still present ability to wail and make it sound as effortless and beautiful as a birds flight. The lyrics, however, have not gotten any better with age. And the new songs arent great poetry, either. The whole gist in Led Zeppelins music was that the lyrics werent very important, for the music was textured, intricate and involving; it truly did the talking. After all these years, the music speaks eloquently, but in many tongues. .

The Negative Effects of Advertising free essay sample

Unethical Advertising Unfortunately, advertising is sending our country into a quick downward spiral, doing an immense amount of harm and little good. Companies pay millions of dollars each year, in hopes to successfully pull the wool over our eyes and get their product sold. The dishonesty is leaving the citizens of this country with nothing to gain. The biggest problem with advertising is that the majority of it is alarmingly misleading. Advertisements convey an unrealistic view of a particular product. Companies go to extraordinary lengths to persuade consumers to indulge in unnecessary luxuries. Once again, the consumer falls victim to their tricks and gimmicks. The American people have grown incredibly naive over a short amount of time. The majority of society favors the superficial and materialistic. All they see is an image. In the article â€Å"Sex Appeal in Advertising has Negative Effects,† Shawna Robertson states that â€Å"Not only have people become deceived by the images they are seeing, but their moral values are suffering as well† (n. We will write a custom essay sample on The Negative Effects of Advertising or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page pag. ). Children are affected the most. At a young age one allows his or her mind to be molded and constructed. A child will grow up to be everything they are surrounded by, being very susceptible to outside influences. That being said, for future generations growing up in a media infested country, there is little hope. Attempting to thrive in a consumerist country, with a consumerist attitude, will hinder the United States for years to come. Once an idea is planted in the minds of weak-willed people, there is rarely hope for reform. Advertising is unethical, above all else. It creates a false, unrealistic image and urges people to buy in, leaving most unsatisfied after the initial â€Å"new† feeling has worn off. America revolves around material possessions. Most are in debt due to this. Everyone wants the newest, most expensive, and impressive things on the market. Unfortunately, we have our hands full trying to tackle the monster that is advertising. The negative impact advertising has on us could be turned into a positive impact if advertising was honest, there was no advertising, and the public became educated about misleading ads. Undoubtedly, advertising should be honest. What advertisements depict is false and unjust. Advertising and the media convinces the American public that if they succumb and go along with the trend, then they will have some grand award waiting for them when all is said and done. Magazines airbrush models until they appear to be flawless goddesses adorning the front pages. In the article, â€Å"Negative Influences of Media,† Manalie Oak states that â€Å"It is often seen that young girls and boys imitate their role models blindly. The negative things the celebrities do are often talked about. The controversies in the lives of the celebrities are often highlighted by the media. This leads to a blind imitation of what appears in the news† (n. pag. ). If advertising was truthful and conveyed honest images, it would do a world of good for society. Consumers would realize that they should not conform to everything they see and should resist spending their money on frivolous outlandishness. Young girls would realize that the model they see in that commercial has a pimple on her forehead, or a single hair out of place. Advertising dishonest products should be outlawed and companies should be fined if their advertisement does not meet a specific set of necessary requirements. If a company would like to advertise a specific product, the product should be inspected along with the ad to ensure the people of this country are not throwing their money away on a lie. If the product, in fact, does not perform the exact way the ad suggests, it should be taken off the market immediately. Companies should be fined for trying to propagandize unethical merchandise or unrealistic images. If this were a requirement a lot of commercials would no longer be able to air on national television. The American people would then be trusted to make an educated decision when purchasing items. Unquestionably, if there were no such thing as advertising we would see a great deal of improvement in the attitudes and beliefs of the American people. We are constantly being bombarded with unhealthy information. In this age, we are driven by technology. The internet, television, and media run our lives to an extent. We are constantly seeing some sort of advertisement, whether on a billboard or otherwise. People want the image hat is expressed in advertisements, and more often than not, the image portrayed is not practical. In the article, â€Å"A Mighty Image† by Cameron Johnson, he informs us that â€Å"The image creates an allure, that is, an attractive association of the thing†¦with a set of ideas. That set of ideas can be entirely divorced from reality, entirely separate from the needs of everyday life† (180). If there was no advertising it would allow the public to see other things about the world they would have never noticed otherwise. More attention would be placed upon the arts and literature if ads were not constantly in our faces. This would counteract everything we are learning and beginning to believe about the media and advertising. If advertising was outlawed we could thrive. Companies would have to find some other source of funding for television programs, magazines, etc. We would be forced to think for ourselves, for a change. Getting rid of advertising altogether would be a leap forward for this country. In addition, it is a safe assumption that if the people were educated about misleading advertising and the damage it is causing, it would benefit everyone. We could witness change take place for the good. If the dishonesty of the media was exploited society would get a wake-up call and some would change their ways. The public now knows about the harms of cigarette smoking, alcohol consumption, and drug use. In all fairness, they should be educated about the other ways they have been harmed and misled by advertising. The government inspects our medicine, our food, and other miscellaneous details about our lives, so it is appalling that there is no attention placed on the thing that rules our lives the most. When discussing this issue with a fellow classmate, Molly Smith, she stated, â€Å"If we weren’t constantly being lied to by the ads we see on a daily basis, I think some old values would be restored. Advertising should not be so misleading. The public has a right to be educated† (n. pag. ). Our children should be taught in the classroom that advertising cannot be trusted. Instead of bright minds becoming brainwashed with pointless fads and trends, emphasis should be placed upon valuing oneself and making productive, healthy decisions. People should be urged to realize that advertising is misleading and false for a reason. Companies do that intentionally to dupe us. It is startling that companies are even allowed to do this. False advertising surrounds us and if people were completely aware of the harmful effects advertising has on everyone, change would take place. Without a doubt, the best solution to this problem is eliminating advertising altogether. Honest advertising and educating the people would help but those are not as practical and realistic. Eliminating advertising is the only fair approach to the issue at hand. Companies will always find a way to mislead the public. We live in a time where advertising has been such an enormous factor in our lives for far too long. The issue at hand must become extinct in order for progress to be made, unfortunately. In the journal, â€Å"The Impact of Media Images on Body Image and Behaviours: A Summary of the Scientific Edidence, Dr. Helga Dittmar informs us that â€Å"Advertising, the mass media (including the World Wide Web), and consumer culture highly profile ‘body perfect’ ideals that are both artificial and biologically inappropriate† (n. pag. ). Trying to find middle ground with big business and compromising the issue is not an option. Taking a call to action and grabbing the bull by the horns is the best way to overcome this issue and witness optimal results. Unfortunately, some may argue that the problem will never be solved. Some still believe that advertising is a good thing. People may argue that it is a positive thing that we stay updated with all the latest gadgets and trends. This sort of mindset is astounding and saddening. These people could not be more wrong. If we would do away with advertising, people would be forced to develop and grow in a way that is unique. For once, we would separate ourselves from the unrealistic demands of the media and advertising. People would be much happier and would live healthier lifestyles if there were not ridiculous pressures from outside influences. We can be confident in the idea that if advertising was nonexistent, a new world would emerge. There would be no such thing as stereotyping and cliques. We would be forced to create our own ideas, and be forced to make our own decisions about the image and lifestyle we want to convey. Originality is where we can find growth and connect with ourselves and others, harmoniously. The effects of advertising are cutting us deep, in a way they never have before. Controlling what is thrown in our faces on a daily basis is not an easy task, but it is imperative we do something about it. Subjecting new generations to this problem that we have created is unfair and unjust. We must get our heads on straight and recognize what surrounds us. Not only that, but we should also be able to understand and separate the good from bad. The people of this country must be strong enough to captivate young minds and set a healthy example for the young people.

The Garden City Movement, how it occurred and the influences on planning today Essays

The Garden City Movement, how it occurred and the influences on planning today Essays The Garden City Movement, how it occurred and the influences on planning today Paper The Garden City Movement, how it occurred and the influences on planning today Paper In 1902 a book was published, entitled: Garden cities of To-morrow. It was written By Ebenezer Howard and it set out his plan for creating better neighbourhoods, cities, regions, nations and a better society. It did this through diagrams and explanations of his ideals. Some describe it as a dream, an impossible utopia. Yet it is one of the greatest influences of Town planning today. So how did Howard, a man who had very little town planning background, create such a book? His influences are many. If you were to look chronologically at past models of city ideals you could start with that of the Greeks with Miletus, a complete planned city. Or the Kaogongji, of the ancient Chinese. Principle traditions to create perfect cities. Indeed Plato was the one of the first to set out plans for utopian cities and would probably have influenced Howard, even slightly, with theories of population limits and balancing urban areas and country settings. But Howards influence started with the stories in the bible. City layouts as described for Levitical cities of Palestine in the 15th century by Moses and Ezekial. These cities had cubits or perimeters. They were also surrounded by country and pasture grounds. The Roman empire echoed this with the Pomerium (Space either side of the city walls)and Ager Effatus (designated fields.) Some influences upon Howards thinking were the literary utopias that man has thought about for hundreds of years. Sir Thomas Mores Utopia was a set of rules, but no plans for an ideal city. He stated that towns should have distance between them, children should have access to the countryside. He was against sprawl over the countryside, instead opting for green belts. He also thought of neighbourhood units and communal buildings. But he lacked details and plans. In 1817, Robert Owen, started a town a New Lanark with his own social philosophy. He believed that humans could influence the character of society. Though work and education they could achieve genuine values. Owens thinking was radical and he did a lot of work, creating The institute for the formation of character. He experimented with his ideas, published them and became a famous social thinker. He was a strong influence on Howards ideas, yet Owens thinking was too communal and his plans were not perfect. J S Buckingham, also a keen influence for Howard, Created plans for his ideal city at Victoria. It was a compact city, but everyone would have easy access to all parts of the city. The use of parklands and belts emerged famously in the planning community from Col William Light, in Australia, 1837. With the planning of Adelaides park belt, which was very successful. But earlier signs of the green belt ideas were shown in Christopher Wrens plans for the rebuilding of London after the great fire of 1666. The most recent influences leading up to Howards publishing were the model experimental cities created by capitalists in the 19th century. Sir Titas Salt, with Saltaire in Yorkshire. Lord Leverhulme with Port sunlight and George Cadbury with Bournville. The latter two examples were impressive for Howard. Bournville and Port Sunlight were created for the workers of the factories that were owned by the capitalists. Leverhulme, with his soap company, built the city to house workers and provided art galleries, open spaces and gardens. Although his motives were primarily to increase production, he created better living conditions for his workers. Cadburys town, situated near Birmingham, provided quality semi-detached housing, gardens and open spaces. Yet he also sought for the town to have residents who did not work for him. He was less controlling and sought to improve morale and quality of his workers lives. These experiments in town planning and Howards observations of the over crowded, poor urban living conditions in England pushed him to write his book. Initially entitled to-morrow. It was not an instant success, but under its 1902 re-release it did attain a following of influential people, who were not ignoring Englands town planning problems. To put Howards plans into practice a company was formed in 1901. Initially the company was unimpressive, yet with the addition of Ralph Neville, an influential lawyer as chair it soon gathered pace as The Garden City Pioneer Company ltd. With Neville, Alfred Russell Wallace, George Cadbury and Lord Leverhulme the company was able to purchase land for the worlds first Garden City. After dismissing many proposed sites, they decided upon Letchworth, a town 40 miles from London. Putting Howards ideas into a plan, were the architects Raymond Unwin and Barry Parker. Unwin had experience in town planning, went on to write a book Town Planning in practice which discussed housing, architecture and town layouts, using cul de sacs and aesthetic qualities. The Pioneer company released a pamphlet, describing the architecture for the builders. Housing was to be Simple, yet well built. But suitably designed to promote a special charm, without pointless ornament. This vague description led to some uniformity of the town and some ugly buildings. The city also failed on other accounts. It was not circular, as it had to conform to the landform. The industry became scattered, and the project was under-funded. This, along with the world war bringing munitions factories, raised the house values- meaning it was unaffordable for some workers, who then had to travel far to work. Its successes were few, it did retain some of Howards ideals of open space, use of parklands and a certain charm, yet it didnt house enough municipal owned land and affordable housing due to under-funding. Building cities from scratch is extremely expensive, especially when trying to make affordable housing. In 1906 Parker and Unwin worked on Hampstead, a garden suburb. It was a new direction in the garden cities movement, yet veered from a lot of Howards ideas. It was entirely sufficient on the city for work and amusement. It was also very uniformed in its architecture and, although picturesque, it was static and contrary to Howards versatile plans. The garden suburb was successful, mainly because of its small size and links to the city. Undeterred by the failures of Letchworth, it seemed that the company was actually doing well. Letchworth was a step in the right direction and a good laboratory for the garden city movement. So in 1919, enough capital had been raised to buy and develop Welwyn. This was a site, much closer to London. The first houses built here followed Letchworths example of simple design, yet were regarded as slums by critics. De Soissons was appointed as architect. He used similar designs as Unwin. Informal winding roads and cul de sac communities. This time the company was in a stronger position to support the architect and be more precise about the housing development. Hence the rural, town country composition worked. The existing trees were conserved where possible, planting was used to individualise streets and a green belt was formed between Welwyn and London. Yet there were still criticisms about the town. It was misunderstood as a satellite town in which industry clung around London. But it was not this sort of satellite town. But it was again under-funded, leading to a lack of amusements and community buildings and it had to follow landform wherever possible, to cut costs. Welwyn grew slowly, but these two first Garden cities were successful in another way. They acted as excellent testing ground for the garden city movement and started to inspire the world, which had populations, migrating to urban centres. Many countries had to address the problems of overcrowding. Howards ideas were put into practice, yet they filtered down. Many cities now used green belts or cul de sac communities, but it is yet to be achieved on a regional, or national planning level. In England, a man inspired by Hoards work and other previous cities set about creating his own. Started before Letchworth, but after the release of Howards book, Rowntree began work on his town of New Earswick. It was primarily for his workers at his factory, yet he had his own ideals. He wanted open spaces and affordable housing as in Howards book. Yet he also wanted the families to be able to grow their own food and supplied each with gardens and fruit trees. New Earswick was, and is a successful town, even though many of the residents are very poor. Even now houses are built with gardens and fruit trees. In the mid 20th century new problems were emerging. This was becoming the age of the motor car. America was inspired by Howard and a garden city association emerged there. With supporters such as Olmstead, who later worked on Central Park, NYC, the association became the RPAA. (The regional planning association of America.) Henry Wright, Clarence Stein and Alexander Bing, began plans for garden cities; primarily around New York. They wanted to achieve a regional plan of all areas, as Howard described. They had projects such as the Appalachian Trail. Which was to promote growth along eastern USA, with farming, timber and regional communities. The CHC (city housing corporation) also emerged in the USA to tackle the housing shortages. Together they worked on the first garden suburb in the USA, at sunnyside gardens, Queens. A practical experiment, it followed a filtered version of Howards ideas. After little success they started on the next, major project of Radburn, New Jersey. They used superblocks, which were developed at sunnyside. A core of open space surrounded by a network of cul de sacs. This city had a degree of self sufficiency, but its main success was tackling the road issues. Traffic was separated from pedestrians by planting and overpasses. Path systems were created, with parkways and open spaces. Later when recession his the USA, the CHC and the RPAA disappeared, but valuable lessons were learned from the city experiments. All these influences have lead to todays town planning. In the UK towns like New Earswick continue to thrive. New towns are clearly influenced by filtered versions of the Garden Cities of To-morrow, such as: Alkrington Hall Estate (from 1911), Bristol Garden Suburb (1909), and also in Cardiff, Coventry, Romford Ilford, Methyr, Oldham Southampton, Warrington, etc .Indeed, for much of the 20th Century the main ideals embodied in Howardà ¯Ã‚ ¿Ã‚ ½s work have influenced planners. Moreover, the Garden City Association provided valuable support for the town planning movement and was an important pressure group in lobbying for greater planning legislation. Its most significant contribution however was demonstrating that town planning ideals could be successfully applied in practice. Yet in conclusion to the question given on the legacy of the garden cities movement, I find myself asking, what are we moving towards? A regional plan of surbria? Where garden suburbs and towns spread like tentacles over every undeveloped area of England. Is this what we really want? To be five minutes in reach of the mall and golf course, living in crime free, simple perfect suburban homes. Becoming gas guzzling, land eating, money driven people; ruled by corporations. I think that we need to do more that what Howard dreamt of. New problems have arisen and we need to address the core of them, ourselves, our needs, not our desires. The needs of the next generations. I find myself thinking that, yes, we do need open spaces, yes, we need countryside, towns and communities. But we do need to change. Why cant we learn to dream again, to think imaginatively before we build too much, too fast and live to regret it?

Organizations Mission, Vision, and Core Values Research Paper

Organizations Mission, Vision, and Core Values - Research Paper Example According to Martires & Fule (2000), the concept of organizational culture encompass the atmosphere that the personnel is accustomed to practice as a result of adherence to the policies, rules, mission and vision statement, as well as the existing protocols that are being applied in the conduct of offering the products or services to their clientele. From continued patronage and established bond with the organization due to being one of its identified stakeholders as a loyal customer, one has observed that the culture of the organization is known from observation that they abide by the requisite to doing the right thing (McDonald's: Getting to Know Us, 2012). There is also the conformity to the identified McDonald’s System, which, upon further research indicated that commitment to high quality, innovation, and techniques that achieve sustainability embody the organization’s culture (McDonald's: McDonald’s System, 2012). It has been observed that encompassing the organization’s culture is the fast way of ensuring that their food products are served wtihin a stipulated time frame and meeting the highest standards of sourcing raw materials from their best suppliers. Each aspect of the organization’s operations are evaluated to conform to concepts of social responsibility, conformity to environmental protection and conservation, addressing nutritional components of the ingredients that they use in their products, and in educating their varied personnel to emphasize that other aspects deemed crucial in the organization’s thrust to achieve their goals include the participation and collaborative contribution of a diverse pool of human resources (McDonald's: Inclusion & Diversity, 2012). However, when one visited McDonald’s restaurants, it could be observed that there is inconsistencies in applying customer service protocols, in conformity to the highest standards of ingredients or raw materials used for their food products, and in their supposed commitment for social responsibility. Section 3: Recommendations In linking the organization’s mission and value statements to the perceived organizational culture, it could be deduced that all crucial components to ensure leadership and success have already been set in place. However, as organizations continue to evolve, like McDonald’s, the organization acknowledges the need for continued growth through thinking outside the box and by soliciting customers’ feedback and responses with the aim for further improvement and development in customer service, in conformity to social responsibility and environmental protection, and in consistency of practicing or applying the theories learned in operating and managing a global organization. In this regard, the four recommendations proposed regarding the application of theories to actual experiences, as manifested and exemplified through their various personnel’